Food concepts awaiting marketing

Client: Be Burger

Mission carried out :

• Audit of the concept to define a clear positioning
• Market study + focus group with customers
• Definition of the marketing strategy + implementation of the marketing plan
• Implementation of the marketing plan

Results achieved :

• Clearly defined marketing strategy to make the right marketing and operational decisions
• Greater readability of the concept for the end customer
• Full control of the marketing department on a day-to-day basis

=> We play the role of both management and marketing support